We are hiring our Digital Communication Manager! 7 years of experience minimum

You are an expert in social web management? Join the team!

To support its international development, The SeaCleaners, a non-profit organization that fights for the preservation of the oceans and against plastic pollution, is looking for its Digital Communication Manager.
We are looking for a driving force, capable of bringing real added value to our digital strategy.
The Digital Communication Manager will design the association’s digital communication strategy on the various social media and the Internet, manage its deployment, work to develop the international reputation of The SeaCleaners and help create the positive media environment necessary for its fundraising strategy.
He/she reports directly to the Communications Director and collaborates regularly with the other hubs, including Events, Development and Philanthropy, Volunteerism, Awareness & Action, Scientific and Technical.
A true pillar of the Communication Department, both strategist and operational “Swiss Army Knife”, the Digital Communication Manager carries out a variety of missions.
Would you like to apply? Please send CV + cover letter to [email protected]

Location Paris

Contract Permanent contract

Experience 7 years of experience

Starting date 8 Mar 2021

Position to be filled as soon as possible

1. YOUR MISSIONS
  • Set up a strategy of acquisition and optimization of the website’s traffic
– Increase the visibility of the website on search engines through natural (SEO) and paid (SEA) referencing,
– Manage the purchase of advertising space (Display), partnerships as well as e-mail campaigns and monthly newsletters,
– Develop growth hacking and inbound marketing strategies
– Ensure retargeting and monitoring of the company’s reputation on social networks in support of Content / Community managers,
– Manage the CPC and CPM,
– Analyze the positioning of the website and measure the actions that are taken to increase traffic.
  • Pilot the acquisition and engagement strategy on social networks
– Designing the digital communication strategy of the association in France and internationally,
– Define and implement the editorial and conversational calendar of the association on social networks,
– Design and implement digital acquisition and retention campaigns to grow our follower communities and increase their engagement,
– Contribute to the design of creative content aimed at animating different communities and creating qualified engagement on global or exclusive social media communication campaigns,
– Identify the most relevant international influencers and develop relationships with them to increase the visibility of The SeaCleaners,
– Promote and amplify our campaigns (activation plan and sharing on social networks, editorial optimization of our storytelling and coordination of paid media actions),
– Ensure our presence and visibility on relevant discussion topics for the association.
  • Web Management
– Update the contents of the website in relation to the different clusters,
– Propose and manage Google Ads campaigns,
– Supervise and manage the posting of content and its translation into multiple languages.
  • Analysis and reporting
– Set up the reporting tools (Google Analytics or other) to track and analyze the site’s audience (page views, click rate, bounce rate, revisit rate, conversion rate etc.),
– Establish tracking tables to monitor the indexing of the site’s pages and analyze the results with web analytics tools,
– Do the ROI calculation,
– Keep a watch on technological developments and on new trends in our sector to generate new leads (prospects).
2. SKILLS REQUIRED
  • Experience and know-how
– Graduate in marketing or communication, with a specialization in the web and digital professions.
– At least seven years of experience in the deployment of digital strategies
– In-depth knowledge of social networks, community animation and sponsorship mechanisms
– Excellent writing skills in French and English imperative
– Experience in an imperative international environment
– Project Management
– Mastery of WordPress, Sarbacane, MailChimp, Hootsuite, Google Analytics, Google Grants for Associations
– Mastery of graphic design software tools (Adobe suite).
  • Savoir-être
– Knowing how to reconcile strategic thinking and operational implementation
– Rigorous, autonomous and meticulous
– Reactive, with a high speed of execution and the ability to manage several projects at once, in a changing context.

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