Interparfums commits to oceans protection alongside The Seacleaners
7 July 2023
Reflecting its growing awareness of compagnies’ critical role in sustainable development, Interparfums has decided to strengthen its CSR approach by supporting The SeaCleaners, an NGO devoted to protecting the planet and its oceans.
Founded by Philippe Benacin and Jean Madar in 1982, Interparfums develops, manufactures and distributes prestige perfumes and cosmetics as the exclusive and worldwide licensee for Boucheron, Coach, Jimmy Choo, Karl Lagerfeld, Kate Spade, Moncler, Montblanc and Van Cleef & Arpels. The company is also the owner of Lanvin fragrances and the Rochas brand. With products sold in over 100 countries worldwide through a selective distribution network, in 2022.
Interparfums has made a commitment as the association’s privileged corporate partner, funding in 2023 the construction of a MOBULA 8, our multi-purpose depollution boat designed to intercept floating waste in rivers, mangroves, and coastal areas.
Since 80% of plastic pollution in the oceans originates on land and is largely transported by waterways, Interparfums’ deployment of the MOBULA 8 in countries most impacted by plastic pollution is a concrete action towards preserving the environment and restoring ecosystems.
Alongside clean-up operations, The SeaCleaners, in collaboration with local partners, will implement awareness-raising and research initiatives against plastic pollution as part of the MOBULA 8 deployment.
For Philippe Benacin, Chairman and CEO of Interparfums SA: “Today, one of the challenges of our business model is ensuring the health of our planet and our oceans. To act as responsible corporate citizens, of course, but also because it is vital to the long-term future of our business. For this reason, we have decided to increase our support for this mission and are very pleased to be able to pursue these goals with The SeaCleaners.”
For Yvan Bourgnon, President and Founder The SeaCleaners: “We are very grateful to Interparfums for joining the SeaCleaners crew. This partnership is based above all on shared values and a shared conviction that concrete solutions exist to protect the ocean as the planet’s largest ecosystem. As we do with all our corporate partners, we are committed to supporting Interparfums’ CSR approach and mobilizing the energies of its employees and stakeholders in support of our shared goals.”